• Marko Gašić Business School of Applied Studies in Blace, Serbia
  • Vladan Ivanović MUP RS, Uprava za vanredne situacije u Nišu
  • Milan Komadina Business School of Applied Studies in Blace, Serbia


rural tourism, rural development, sustainable development, rural areas


Rural Tourism is defined as tourism which produces a “rural environment” for visitors, by offering a combination of natural, cultural and human experiences which have typically rural character. It is the immersion of visitors in authentic, original and grassroots experiences which are the essence of rural life. Rural accommodation combines different forms of tourism that showcase rural life, art, culture and heritage in rural locations. Rural development, as an issue of regional policy, is a key instrument for restructuring the agricultural sector and making use of the villages potentially attractive to tourists. The subject of this paper is the development of rural tourism in EU and includes definition of rural tourism, the interdependence of rural tourism and rural development, the situation in EU and the experiences of some EU member states.


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Author Biography

Milan Komadina, Business School of Applied Studies in Blace, Serbia



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How to Cite

Gašić, M., Ivanović, V., & Komadina, M. (2014). DEVELOPMENT OF RURAL TOURISM IN EU. BizInfo (Blace) Journal of Economics, Management and Informatics, 5(2), 33–44. Retrieved from

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